How to Make Money Online through Podcast Hosting

 How to Make Money Online through Podcast Hosting

This article will show you how to make money online through podcast hosting.

No matter what generation you belong to, it’s never untimely listening to topics that most matter to you. Back then, people listen to the radio at home, in the car, at the office, and anywhere. In today’s generation, podcasts have begun to take over radio stations and have been a means to make money online.

This era of advanced technology made room for the internet to be the central medium where all forms of entertainment and content are available to all types of people around the world. With this opportunity, a lot have seen the light to venture into podcast hosting.

Just like a radio DJ, you can record just through your phones or audio recorders.

The best part is you do not need a great voice; you just have to carry your thoughts and point of view on the topics that you discuss. With just a click and within a few minutes, you can instantly share your podcast on different platforms even on social media networks.

Audiences can download these podcasts to their mobile devices for free or for cheap prices and listen to their most convenient time.

In this article, we will discuss how you can monetize your podcasts.

Different Types of Podcasts

Before you start your podcast hosting, the first thing that you surely wonder is what type you would do. You have to be clear if you want your podcast to be informative or entertaining. To help you further, you have to know your AuToGoal: your target Audience, podcast Topic, and final Goal.

Now that you already know, you can choose which of these types you would go for:

Interview Podcast

This is the most common and easiest podcast where you can have invite guests who have a story to share or knowledge related to your chosen topic. Rather than having a monologue with yourself, you can engage a guest in a conversation that your audience can relate to. Usually, celebrities and political personalities join interview podcasts.

Solo Podcast

Of course, you do not have a co-host in solo podcasts. You can feature any content such as Q&A, opinions related to trending topics, comedy, or any informative and entertaining content. 

Since it is a monologue, you have to keep your podcast engaging and persuasive. You have to ensure that your target audience keeps on hearing about your podcasts and increases your listeners.

Some of the popular solo podcasters are Marc Maron and Bill Burr who are both comedians. 

Co-Hosted Podcast

If you know Allyson Reynolds and Tiffany Sowby, then it is probably because of their “The Sisterhood Podcast”. 

In this type, there are two or more podcasters. You can have a regular co-host or still invite guests to interview or jam in your podcast. Even when you have one entity, you can still share different opinions.

Repurposed Content Podcast

This is another way of converting your existing seminars, courses, or blogs into brief podcasts. Your target audience can conveniently listen to these at any given time and from any device. 

The Moth and The TED Radio Hour are examples of this type of podcast.

Nonfiction Narrative Storytelling

It is a little steep mastering this podcast as you have to make intriguing content based on audio clips from interviewed guests. Since this is a storytelling podcast, you have to be creative to entertain and engage your audience even if you choose a boring and serious topic.

Hybrid Podcast

This is a mixed type of podcast that you can start with solo, co-host, or interview. You can see this type on BBC podcasts.

What is Podcast Hosting?

Once you have chosen which type of podcast that you are committed to doing, you must know that podcast doesn’t just end in recording and directly uploading it to your website or social media profiles.

You will need to promote these podcasts and host them using podcast tools to help you earn. 

Using a podcast hosting platform lets you host and advertise your podcasts. 

Some of the functions that it does for you are:

• Provides bandwidth and storage for your podcasts
• Uploads your audio files
• File hosting and mp3 download
• RSS feed describing your podcast
• Generates your feed based on your podcast details
• Sends your podcasts to your subscribers

Some podcast hosting platforms are: 

• BuzzSprout
• Podcastics
• Transistor
• Spreaker
• Podcast Websites
• PodBean
• Simplecast
• Captivate
• Castos
• Fusebox
• Audioboom

In what podcast platforms can I publish my podcast?

There are two uploads that you will do for each of your podcasts. The first one is on the podcast hosting platform, while the second one is on where you want the audience to find you.

These platforms will get you in front of most listeners and automatically updates your feeds after you upload a new episode. Some known podcast platforms are:

• Spotify
• iTunes
• Stitcher
• TuneIn
• Google Play

The final question is: How do I make money with my uploaded podcasts?

Aside from paid downloads from your uploaded podcast from the mentioned platforms, there are three ways to use your podcasts to promote an affiliate product:

• Direct listeners to affiliate links of a product that you are advertising with affiliate commissions.
• Look for a sponsor to advertise and mention in your podcasts and earn commissions.
• Own product promotion by briefly including it on your podcast episodes.

There is still a lot to consider when you start making podcasts such as your podcast name, cover art, target audience, podcast episode length, recording software and equipment to use, microphone, and music.

Some of these require a little investment if you really want to excel in podcasting like the popular podcast hosts in the world today. 

We are going to provide you all these in separate articles to help you. 

Opinion

Starting a podcast is pretty straightforward and easy especially if you are gifted with good speaking and conversational skills.

All you have to do is to come up with your podcast ideas and engage your target audience to keep them hooked on your episodes. This,  of course, requires research on tips that you need to take note of in order to be successful in your podcast hosting.

If you’re quite serious about earning a huge amount of money, then you can invest in podcast boosters such as hosting and recording equipment for better audio quality.

Final Words

We hope that this article was able to help you know about podcast hosting. Let us know what podcast type you’re going for by leaving a comment below.