Tire Rack Affiliate Program

tire rack logo

I’ve been on a kick of writing about different automotive related affiliate programs. Two of the best programs for aftermarket parts are from Advance Auto Parts and Autozone. Those two programs pay roughly 8%. Tire Rack sells some products that overlap with the aforementioned stores, like wiper blades and brakes, but their bread and butter products are tires and wheels. I know you are shocked since the company is named Tire Rack.

 

Tire Rack Affiliate Program

Tire Rack runs their affiliate program on Commission Junction. It’s apparent by looking at the terms of service that lawyers play an important role at Tire Rack. Their terms of service comes in at 17 pages long. It probably took a highly paid attorney a week to write. Here are the pertinent details of the program.

  • 6% commission on all sales.
  • Nexus rules are big in their TOS with partners from Arkansas, California, Illinois, Iowa, Kansas, Maine, Minnesota, Missouri, New York, North Carolina, Pennsylvania, Rhode Island, and Virgina explicitly banned.
  • Average order value of $400 (I am surprised this number isn’t a little higher given the product mix).
  • 60 day tracking cookie.
  • They are oddly selective about who they work with. My application was declined and they don’t appear to be part of Viglink either. Of course, they work with Retailmenot. I also see them listed on loyalty sites, like Mr. Rebates.
  • Daniel Gersey is listed as the affiliate contact. They appear to manage the program in-house since affiliates@tirerack.com is listed as the contact address. Based upon Daniel’s Linkedin page, he appears to be making a career of it, having been at Tire Rack for 11.5 years. He is listed as the Online Media Buyer.
  • The program as listed at the highest 5 bar earning level with an EPC (earnings per 100 clicks) average of over $70 for both the 7 day and 3 month average.

tire rack affiliate program numbers

Signup Link – https://signup.cj.com/member/brandedPublisherSignUp.do?air_refmerchantid=1463221

 

Company Overview

Tire Rack was founded in 1979 and is based in Southbend, Indiana. As a geographic reference point, this is the same Southbend where the University of Notre Dame is located. The company has an impressive 4.5 star rating with 51 reviews on Yelp. Their sales model is different than most companies that sell tires. The customer orders the tires over the Internet and uses an independent installer. Obviously, the model works for them as they have over 150 employees. Employees have a favorable opinion of working for the company on Glassdoor. With 10 reviews, it receives a 3.5 star rating. Since the company is privately held and somewhat secretive, financial details are hard to find. There is, however, a fascinating write up from USA Today.

 

Address:

7101 Vorden Pkwy, South Bend, IN 46628

Phone:

(574) 232-4614

 

Competing Affiliate Programs

TireBuyer.com is the strongest competing affiliate program to Tire Rack.  They pay the same 6% commission rate and advertise a similar AOV. Their claimed EPC is a whipping $139.

Mr. Rebates Review

mrrebates logo

Mr. Rebates is my favorite cashback website. The site was founded in 2002 by Craig and Bret Cassata in Illinois. Home base for the company has since been moved to Indiana to avoid the nexus legislation that is the bane of the affiliate industry.

 

How Do Cashback Sites Work?

Cashback sites like Mr. Rebates work by splitting affiliate commissions with the consumer. Said another way, when  you click on a link from Mr. Rebates, the merchant pays Mr. Rebates and they split the commission with you. As a rule of thumb, the split is around 50%. This percentage is frequently increased during holidays. I find this amount fair since the cashback website has to manage to the API to track sales and provide customer support.

Here is how the Mr. Rebates account appears in Commission Junction:

mr rebates in commission junction

Network earnings of 5 bars means that they are pushing significant sales. EPC refers to the earnings per 100 clicks. The three month average here is $2.71 in earnings per click. If you know PPC rates from Google or Bing, you’ll recognize how significant this amount is.

How Long Does It Take?

Purchases should show as pending within a day. Most will show much faster. Cashback changes from pending status to available status after 90 days. This period is long enough to account for more merchants return period.

 

How Do Payments Work?

$10 is the minimum payment threshold. Payments are made through either PayPal or by check. Requests are processed at the start of the following month. Requesting payment is a convenient process of only a couple steps.

mr rebates request payments

 

How Many Merchants Are Integrated with Mr. Rebates?

There are currently a little over 2400 stores integrated with Mr. Rebates. The number of stores with cashback available is one of the biggest advantages to this site. For reference, 2400+ stores is more than 10x the number of stores integrated with Discover Deals.

mrrebates integrated stores

 

Is Mr. Rebates Legit?

I have used Mr. Rebates for over 5 years. I’ve never had any trouble using the site. Support is timely and courteous. Payments are sent as scheduled. The fact that they adopted PayPal years before some of their prominent competitors meant I received most of my payments because I wasn’t left trying to cash a check for $1.88 or some other obscure amount.

mr rebates first purchase bonus

Referral Program

One of the best aspects of Mr. Rebates is its generous referral program. When you refer friends, family, co-workers or readers of your blog, you can earn 20% of their cashback! In fact, I highly recommend you click on my referral link should you decide to register.

Caveats

Tracking is usually cookie based. Make sure that cookies on enabled in your Internet browser to ensure proper tracking. Do not use incognito mode or any equivalent or the sale will not be tracked. It is better to use a desktop platform as opposed to mobile. Always make sure Mr. Rebates is the last link clicked before placing the order. Many sites, particularly coupon sites, are affiliate sites without this association being obvious. Orders can be submitted for review if tracking fails. This is a method of last resort though, and largely depends on how benevolent the merchant is. The first item they check is whether or not another affiliate has received credit for the sale.

Coupons found outside of the Mr. Rebates website might void the purchase. This isn’t a big deal for most purchases since they publish a thorough list of coupons. Lots of times you can get away with using coupons from another site. It is a crap shoot though, and not worth the risk if you are relying on receiving the rebate.

Some products, like gift cards or phone cards, might not be eligible for cashback. These restrictions are determined by the merchant and having nothing to do with Mr. Rebates itself.

 

Alternative Cashback Sites

Any number of cashback sites now exist. Ebates and Fatwallet are my favorite alternatives to Mr. Rebates. Ebates and Fatwallet merged a few years ago, but the cashback rates on Ebates still tend to be a little higher than Fatwallet. Fatwallet is better at finding a deal that might only be available for a short term or require several steps to maximize the discount.

Contact Information

I’ve personally only had to contact Mr. Rebates a couple times. During both of these occasions, they replied the same day.

  • Email: support@mrrebates.com
  • Phone: (877) 658-910-89445
  • Address: Indianapolis Blvd Ste A # 102, Highland, IN 46322-2649
  • Better Business Bureau Page

Here is a screenshot of the manual adjustment from one of the times I’ve contacted Mr. Rebates. The error in this case had nothing to do with Mr. Rebates. Rockler Woodworking incorrectly reverses an entire affiliate commission if part of the order contains a gift card. It makes sense to not pay commissions on the gift card since cashback could both be paid when the gift card is purchased and when it is used. To void the entire order is bad form on Rockler’s part and demonstrates low regard for affiliate partners.

mr rebates manual adjustment

 

Mr. Rebates Signup Link

Mr. Rebates, Inc.

(877) 658-91089445 Indianapolis Blvd Ste A # 102, Highland, IN 46322-2649

– See more at: http://www.bbb.org/northernindiana/business-reviews/internet-shopping/mr-rebates-in-highland-in-90074720#sthash.A7Tt6v6y.dpuf

Mr. Rebates, Inc.

(877) 658-91089445 Indianapolis Blvd Ste A # 102, Highland, IN 46322-2649

– See more at: http://www.bbb.org/northernindiana/business-reviews/internet-shopping/mr-rebates-in-highland-in-90074720#sthash.A7Tt6v6y.dpuf